The first lady of Kenya Rachel Ruto has encouraged businessmen from US to invest and engage in trade with Kenya and the entire region.
The encouragement is due to Kenya’s Strategic Location As A Gateway To East Africa. According to her, In order to execute the Bottom Up Economic Empowerment Plan, the business community should partner with the government.
She stated that some of the government’s prime concerns include housing and settlements, agriculture, manufacturing, the digital super highway and creative economy, MSME’s, environment and climate action. Rachel said this during a dinner that was organized by Life Bridge Global in Dallas, USA.
Rachel Ruto also stated that Kenya has changed from aid to commerce and that it is open for business. She talked about the Bottom Up Economic Transformation which is spearheaded by President William Ruto’s administration.
The Bottom Up Economic model is meant to help ordinary Kenyans by empowering them financially. The government will then generate revenue through taxes in order to spur the economy. It will promote financial instruments that will help those who are employed. It will also promote investments.
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She highlighted the importance of environmental action taking into consideration the ongoing drought. Amid the current Strategic Trade and Investment Partnership negotiators, President Ruto has pushed Kenya to US investors ever since he entered office.
Last year during the Executive Business Roundtable and Investment Forum in Washington, D.C, President Ruto said that both Kenya and The US must widen and diversify commerce for their economic growth. He also stated that for the globe to defeat poverty and inequality, countries should escalate partnerships that spur investments.