Kenyan shoppers have gained the opportunity to acquire home appliances and electronics through a 24-month ‘buy now, pay later’ plan offered by Aspira and Hotpoint. This initiative seeks to enhance accessibility and affordability for customers in Kenya, potentially reshaping the retail landscape in the country.
“Our objective is to make high-quality appliances and a comfortable lifestyle more affordable and accessible to Kenyan people. Through this partnership, Kenyans can now access essential appliances over an extended period,” stated Mr. Irshad Muttur, COO of Aspira.
Aspira’s payment plans, including the newly introduced 24-month option, align with the lifespan of durable appliances, allowing customers to spread the cost of their purchases over a more extended period.
“Our goal is to make high-quality appliances and a comfortable lifestyle more affordable and accessible to people in Kenya. With this partnership, Kenyans can now have access to essential appliances for a longer period of time,” said Irshad Muttur, COO of Aspira.
“The collaboration between Aspira and Hotpoint is a customer-centric, long-term partnership. We are committed to listening to our customers and continuously adapting to meet their needs,” added Muttur.
“The partnership between Aspira and Hotpoint is a long-term partnership where the customer sits at the centre of every project we do. We will continue to listen to customers and adapt ourselves to their needs continuously and together,” said Muttur.
Chris Rhys, Head of Marketing at Hotpoint, highlighted the significance of the 24-month product introduction. It makes a broader range of products more affordable to customers, addressing the previous limitation of shorter payment periods for expensive appliances and electronics. Customers now have more options and extended payment terms, benefiting both them and Hotpoint.
“The introduction of the 24-month product makes it easier for customers to afford a wider selection of products. Before, expensive appliances and electronics were not accessible to many shoppers because of the shorter payment periods. Now, customers can have more options and extend their payment terms, benefiting both them and Hotpoint,” explained Chris Rhys.
The 24-month ‘buy now, pay later’ plan represents a substantial improvement for retail in Kenya, enabling individuals to purchase high-quality appliances and electronics with manageable payments. Aspira and Hotpoint share a common goal of enhancing the lives of Kenyan consumers by promoting financial empowerment and improving living standards.
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