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Nyashinski Goes Global -But Can He Survive Without Cedo?

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Nyashinski has never been one to rush. His career, like his verses, has always unfolded in deliberate rhythm – a man moving at his own pace. But on 14 August 2025, he took his biggest leap yet, signing a multi-year deal with Sony Music, one of the largest record labels in the world.

It is, on paper, a triumph. An East African artist stepping onto the global stage, ready to carry his voice – and perhaps a piece of Kenyan culture – to new audiences. The announcement came with polished photos, a confident speech, and the promise of Tai Chi, his first single under Sony.

Yet in the shadows of the celebration lies a silence that fans cannot ignore.

For nearly a decade, Nyashinski’s most defining music was shaped in collaboration with Cedo, the producer who understood him like few others could. Together they built a body of work that blurred the line between rap and soul, poetry and pop. Songs like Mungu Pekee, Malaika, Hapo Tu, and Lift Me Up were not just hits – they were touchstones, woven into weddings, prayer gatherings, and late-night drives.

Their on-stage synergy was the stuff of legend. No rehearsed banter, no forced theatrics – just a knowing glance across the stage, a chord change here, a vocal bend there. It was a rare musical telepathy.

That bond shattered in 2024.

Reports emerged of a deal Nyashinski had secured with a major telecom company -worth over KSh 10 million – for a series of jingles. Cedo was reportedly offered KSh 1 million to produce them. When he learned the real figure, he confronted Nyashinski. The disagreement spiralled into something harsher and more personal than anyone expected.

In what many saw as a deliberate strike, Nyashinski removed more than 20 of their collaborative tracks from streaming services — wiping out millions of plays and cutting off Cedo’s royalties. He followed it with Silencer, a track aimed squarely at his former producer, calling him greedy and deceitful.

Cedo, in public at least, chose not to retaliate in kind. “If we were not aligned, we would not have made beautiful music together,” he told one interviewer. “Sometimes artists grow in different directions.” His tone was calm, but the rupture was clear.

Now, as Nyashinski steps into the Sony era, the question on many fans’ lips is simple but loaded: What if it doesn’t work?

The fear is not unfounded. The global market can be unforgiving. What resonates in Nairobi may not land in New York or Lagos. Without Cedo’s hand on the production desk, can Nyashinski capture the same magic that once set him apart? Will Sony’s commercial priorities pull him away from the poetic, layered storytelling that has been his signature?

There is also the matter of identity. Nyashinski has built his brand on authenticity — on sounding like a man speaking directly to you, not like a product. Major labels, for all their resources, are known to polish edges until they vanish. Fans worry that in chasing international success, he might lose the very grit and honesty that made him worth following in the first place.

Still, his ambition is clear. “This is more than a contract,” he said at the signing ceremony. “It’s a chance to take Kenyan music further than it has ever gone.”

It is a bold mission — but one clouded by the knowledge that his most trusted creative partner is no longer by his side. The stage lights are brighter than ever, but so are the stakes. If the gamble pays off, Nyashinski could redefine what’s possible for East African artists. If it doesn’t, the silence left by his split with Cedo may echo louder than the cheers from abroad.

For now, he walks alone into the global arena, carrying both the weight of a fractured past and the fragile hope of a bigger future. The crowd is watching — at home and abroad — waiting to see if the man who once turned every note into a moment can still make the music that moves them.

About the Author

Eugene Were

Author

Eugene Were is popularly Known as Steve o'clock across all social media platforms. He is A Media personality; Social media manager ,Content creator, Videographer, script writer and A distinct Director

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Nyashinski Goes Global -But Can He Survive Without Cedo?

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