Kenyan singer Bien has once again stirred the entertainment waters with the release of his latest music video, All My Enemies Are Suffering. But it’s not just the song that’s grabbing attention – it’s the unlikely casting of comedian DJ Shiti and rising TikTok sensation Gen Z Goliath as the song’s unfortunate “victims.”
The video dropped on Thursday evening, and within hours, it was already trending across platforms, from YouTube to X (formerly Twitter). Fans have praised it for its humour, bold visuals and clever storytelling.
In the three-minute video, DJ Shiti plays a dramatic, over-the-top character who seems to fall victim to a string of exaggerated misfortunes – from losing his phone in a toilet to being chased off a boda boda. Gen Z Goliath, known for his satirical takes on youth culture, plays a clueless villain who ends up outwitted by karma itself.
“I just wanted to tell a story of poetic justice,” Bien told The Nation in a phone interview. “It’s not about real enemies, but those imaginary people who doubt you -and how life eventually deals with them.”
Social media lit up with memes and reactions. One post read: “Bien turned pain into a punchline. DJ Shiti was born for this!” Another user quipped, “Gen Z Goliath getting humbled is the cinematic justice we didn’t know we needed.”
DJ Shiti, responding to the buzz, posted: “It’s all jokes people. Don’t send me M-Pesa for my ‘losses’ 😂😂. Bien has a wild imagination!”
This isn’t the first time Bien – known for his solo work since Sauti Sol went on hiatus — has used comedy and storytelling to elevate his music. Earlier releases like Inauma and Too Easy combined sharp lyrics with relatable visuals. But this latest video taps into a different kind of public emotion: revenge served with a wink.
Critics say Bien may be playing to the internet crowd, but it’s working.
“Bien understands the Gen Z humour economy better than most East African artists,” said culture analyst Joy Naliaka. “He’s not just selling music, he’s creating moments.”
Still, not everyone was amused. A few conservative voices online questioned the video’s tone, calling it “a glorification of misfortune.” But fans quickly clapped back, reminding critics that the video is pure satire.
Whether you’re laughing, dancing, or both — All My Enemies Are Suffering is shaping up to be one of 2025’s most talked-about local releases.
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