For centuries this has been a pattern where by the low class in society want to copy the way those of higher social status dress like. The upper class being upset had to set rules on materials and colours that would be worn to distinguish the two.
In 2023, the old money trend is being copied by middle and low class people as a way to imitate and try and blend in with the percentage od upper class who dress like that. The old money trend is a trend that incorporates dressing like those from generational wealth families like Royals.
The trend incorporates wearing more neutrals, tailored pieces, tennis inspired looks, equestrian inspired looks, minimal logos and preppy inspired looks.
Celebrities such as Sofia Richie, Jasmine Tookes, Daniel Craig, George Clooney and Rosie Huntington-Whitely having adapted the aesthetic and being a source of inspiration for many. TV shows like Succession has also created a buzz with characters in the show being dressed in the silent wealth aesthetic that is similar to the old money aesthetic.
Luxury brands like Loro Piana, Channel, Ralph Lauren and Brunello Cucinelli have had this as their aesthetic being that the actual old money buys from their brands. High street fashion brands like Mango and Zara have adopted to the trend and created inspired looks from the luxury brands like tweed coats.
The obsession to want to dress like the one percent has also been inspired by the fashion trends recently, with fashion breaking from the comfortable lounge wear-working from home to back to office after the pandemic.
To truly achieve this style and not be called out as fake or a social climber, you need to understand why the one percent dress like they do and invest in quality pieces.
Read also: Iconic TV shows with a huge following.
